Santos Digital je pretvorio statične liste teritorija u brze, interaktivne SVG mape koje posetiocima omogućavaju da pronađu svog lokalnog predstavnika u sekundi.
Industrija
Pružena usluga
UX, Front-End (SVG), Web dizajn, razvoj, WordPress
Vremenski okvir
Više projekata
Tim
Santos Digital je dizajnirao i razvio seriju interaktivnih mapa zasnovanih na SVG tehnologiji za proizvođače i pružaoce usluga koji posluju širom SAD i Evrope. Svaka mapa omogućava korisnicima da intuitivno istražuju teritorije, identifikuju regionalne predstavnike i komuniciraju sa podacima o lokaciji na vizuelno privlačan način, pokazujući kako promišljen UX i precizna front-end egzekucija pretvaraju statične mape u dinamična iskustva.
Mnogi korporativni sajtovi oslanjali su se na statične slike ili dugačke tekstualne liste za prikaz uslužnih područja, pa su se korisnici mučili da odrede koji region pripada kom predstavniku. Zadatak je bio da se taj statični pristup zameni jasnim interaktivnim iskustvom u realnom vremenu, koje se može ponovo koristiti na više klijentskih sajtova.
Ključni izazovi:
– Statične slike i dugačke liste otežavali su pronalaženje regiona i predstavnika
– Podele teritorija morale su biti jasno komunicirane
– Informacije su morale da se ažuriraju dinamički u realnom vremenu
– Isto rešenje je moralo biti primenljivo na više klijentskih sajtova
Prelazak mišem ili klik na region otkriva oblasti pokrivenosti i podatke o predstavniku u realnom vremenu.
Tooltips (oblačići) prikazuju prodajnog predstavnika svakog regiona sa imenom, e-poštom
i telefonom.
Izrađeno od nule kako konkurentski klijenti nikada ne bi delili identičnu mapu.
Ponašanje pri prelasku mišem (hover) se inteligentno prilagođava, sa interakcijama samo za desktop tamo gde uređaji sa ekranom osetljivim na dodir ne podržavaju hover.
Modularni SVG, CSS i JavaScript sistem koji se ponovo koristi na projektima CBA, Mechtronics i Crowley.
Interaktivne mape redefinišu način na koji korisnici doživljavaju regionalne informacije na mreži, poboljšavajući upotrebljivost, podržavajući donošenje odluka i čineći istraživanje angažovanim i efikasnim. Spajanjem tehničke preciznosti sa dizajnom usmerenim na čoveka, rešenje deluje moderno, brzo i istinski korisno.
Katarina has spent over a year leading projects at Santos Digital, keeping every project clear and on track from idea to delivery. She bridges technical analysis and client communication with equal ease.
With a strong background in computer science and information systems, she brings real technical depth to her project management work. That combination lets her speak both languages, the team’s and the client’s.
Sandra Novaković akka Naka is a multidisciplinary UX/UI Designer with a background in graphic design and a passion for creating thoughtful digital experiences. She began her career while still studying, starting as a graphic designer before discovering her interest in UX/UI and product design. In 2018, she expanded her focus into digital products and has continued building her expertise ever since.
She met Luka early in her career and joined him and Milan from the very beginning in building Santos Digital. Since then, she has designed websites, digital platforms, mobile applications, branding, and visual identity systems, working across a wide range of industries and helping businesses turn ideas into intuitive, user-focused products.
Aleksa is a Web Developer specializing in building modern, functional, and user-friendly websites and e-commerce solutions. His work combines clean development with a strong focus on performance, usability, and reliable implementation. With experience across WordPress, WooCommerce and Elementor Pro he handles projects from development and custom functionality to hosting, integrations, and launch. He enjoys turning designs and ideas into polished digital experiences that work seamlessly across devices.
Mihajlo is a web developer at Santos Digital, building and maintaining WordPress sites for clients across a wide range of industries. He’s typically involved from the initial build through integrations, fixes, and everything that follows launch.
He has a particular interest in the problems that don’t have an obvious off-the-shelf solution, the parts of a brief that call for something built rather than configured.
Stevan is a WordPress Developer with over eight years of experience building corporate websites, landing pages, WooCommerce stores, and custom business solutions. He specializes in developing custom WordPress themes and plugins, implementing advanced functionality with Advanced Custom Fields (ACF), and working with Elementor and Divi page builders. His focus is on creating fast, secure, and maintainable websites while collaborating closely with designers, SEO specialists, and project managers to deliver high-quality digital experiences.
Poverenje nam je ukazalo više od 90 kompanija iz različitih industrija
